DESKTOP ADVERTISING
Rates
| Format | CPM CHF Brut | CPM CHF net | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Premium |  | 70 | 49 | |||||||||||
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Basic |  | 50 | 35 | |||||||||||
Special |  | 90 | 63 | |||||||||||
Combination of leaderboard, skyscraper & medium rectangle. At 2 formats must be supplied, one of which must be medium rectangle.
Rates
| Format | CPM CHF Brut | CPM CHF net | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Premium | | 84 | 58.8 | |||||||||||
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Basic | | 57 | 39.9 | |||||||||||
Special | | 104 | 72.8 | |||||||||||
Combination of leaderboard, skyscraper & medium rectangle. At 2 formats must be supplied, one of which must be medium rectangle.
Rates
| Format | Duration | Placement | Output: AI Indicative | Flatrate CHF brut | Flatrate CHF net | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
 | 1 day | Homepage | 23 000 | 9 500 | 6 650 | |||||||||
| 1 day | Homepage | 18 000 | 7 500 | 5 250 | |||||||||
Rates
| Format | Duration | Placement | Output: AI Indicative | Flatrate CHF brut | Flatrate CHF net | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 week | Culture | 25 000 | 7 000 | 4 900 | |||||||||
| 1 week | Société+Lifestyle | 18 000 | 5 000 | 3 500 | |||||||||
SPECIFICATIONS
- Delivery deadlines for advertising materials:
- Desktop+Mobile advertising: 3 working days before campaign start / Branding Day: 5 working days before campaign start
- Video advertising (InStream, OutStream): 5 working days before campaign start
- Content advertising (advertorial, native, sponsoring): 5 working days before campaign start
- Newsletter: 5 working days before campaign start
- Delivery address for advertising materials: digitaladops@admeira.ch
- Delivery in https is mandatory
- The audio for display formats can only be started by user interaction (click on the sound button on the advertisement)
RUN OF SITE + TARGETING
| Format | Size/pixels | File size | File format |
|---|---|---|---|
| Wideboard | 994x250 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |
| Maxiboard | 994x118 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |
| Billboard | 970x250 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |
| Halfpage Ad | 300x600 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |
| Universal Ad Package | Leaderboard: 728x90 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |
| Skyscraper: 160x600 | 150KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Medium Rectangle: 300x250 | 150KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Monsterboard | 468x400 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |
| Format | Size/pixels | File size | File format |
|---|---|---|---|
| Branding Day Multi Device Home | Background Image: 1600x1200 | 250KB | JPG, GIF, PNG (not animated) |
| Halfpage Ad: 300x600 | 150KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Monsterboard: 468x400 | 150KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Mobile Wideboard: Retina 640x320 / Non-Retina 320x160 | 100KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Mobile Medium Rectangle: Retina 600x500 / Non Retina 300x250 | 100KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Branding Day Desktop Home | Background Image: 1600x1200 | 250KB | JPG, GIF, PNG (not animated) |
| Halfpage Ad: 300x600 | 150KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Monsterboard: 468x400 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |
| Format | Size/pixels | File size | File format |
|---|---|---|---|
| Branding Week Desktop Société+Lifestyle | Background Image: 1600x1200 | 250KB | JPG, GIF, PNG (not animated) |
| Halfpage Ad: 300x600 | 150KB | JPG, GIF, HTML5, 3rd Party Tag | |
| Monsterboard: 468x400 | 150KB | JPG, GIF, HTML5, 3rd Party Tag |